Traverse City Whiskey Co. Unveils Line of  All-Natural Premium Cocktail Cherries

Traverse City Whiskey Co. Unveils Line of All-Natural Premium Cocktail Cherries

Michigan-Based Upstart Located in the “Cherry Capital of the World” Strikes Distribution Deal with Meijer

Traverse City, MI (April 3, 2018)Traverse City Whiskey Co.(TCWC),the portfolio of premium whiskies and bourbon made in Michigan, today adds all-natural Premium Cocktail Cherries to its lineup. Known as the “Whiskey of the North,” and based in the “Cherry Capital of the World,” TCWC is proud to partner with regional supermarket chain Meijerfor distribution of the new brand in its various U.S. retail locations.

TCWC Co-founder Chris Fredrickson chose to use Northern Michigan Balaton Cherries,which are harvested exclusively from orchards in the Traverse City area. The large, plump, firm cherries, which are dark burgundy in color, are delivered to the distillery in five-gallon pails that also contain a natural syrup base that acts as a buffer to protect the fruit from smashing together. The syrup is mixed with Traverse City Straight Bourbon Whiskey and brought to a boil, while the Balaton Cherriesare heated to a near-boil, in nearby copper pots, before jarring.

Once the premium cherries are jarred and weighed, they get backfilled with the boiling syrup, which has burned off all of the alcohol during its slow-cooking process. The TCWC team prides itself on traditional jarring methods, better known as the “hot-filled” process, which kills all possible bacteria.

“The end-product and warm reception from retailers of our premium cocktail cherries has exceeded our expectations,” said Chris Fredrickson, Co-founder, Traverse City Whiskey Co., whose family has been farming cherries in northern Michigan for four generations. “We’re thrilled to combine our passion for innovation and quality in a product that also reflects our family history and heritage.”

The perfect garnish for cocktails, like an Old Fashioned or Manhattan, or an ideal topping on desserts, these unique and flavorful premium cocktail cherries are all-natural and gluten free. Each 16oz. jar has a shelf life of two years and contains approximately 70 cherries. TCWC Premium Cocktail Cherries are one of the only cocktail cherry products both grown and jarred in the United States.

TCWC Premium Cocktail Cherries will be available at all Meijer locations for a suggested retail price of $15.99, and select off-premise accounts in Michigan, Ohio, Indiana, Illinois, Wisconsin, Kentucky, Washington DC, Maryland, Delaware, Florida, Texas, Nevada, Arizona and California. Retail prices may vary by market.

For more information, please visit www.tcwhiskey.comand follow the brand on Facebook, Twitter and Instagram @tcwhiskey

About Traverse City Whiskey Co.

Traverse City Whiskey Co. isan independent and locally owned distilled spirits company based in Traverse City, Michigan, that’s dedicated to producing approachable premium to super-premium whiskey and bourbon. Known as “The Whiskey of the North,” the upstart

company draws upon its early family roots in the distilled spirits industry dating back to the late 1800’s, sourcing all grains from the Midwest.

Traverse City Whiskey Co. is a proud member of the Distilled Spirits Council of the United States(DISCUS).

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Dining Out For Life Returns to Chicago on Thursday, April 26

Dining Out For Life Returns to Chicago on Thursday, April 26

More than 55 Top Chicagoland Restaurants Unite for One Day to Help Raise Vital Funds for Test Positive Aware Network (TPAN) in Chicago

CHICAGO, IL (March 29, 2018) – After a three-year absence, Dining Out For Life (DOFL) returns to Chicago on Thursday, April 26. Founded in 1991, the annual, international event raises vital funds for HIV/AIDS service organizations. Participating restaurants donate a percentage of their daily sales to DOFL and diners contribute simply by enjoying their meal with the organization’s partners. All proceeds from this year’s Chicago event will benefit Test Positive Aware Network (TPAN) in Chicago to continue to provide FREE services to the local community.

This year’s event features more than 55 Chicagoland restaurants, such as Appellation Wine Bar & Restaurant, Heaven on Seven, Honey Butter Fried Chicken, Peninsula’s Hotel The Lobby, Purple Pig, The Dearborn and Urban Belly – which represent most of the city’s diverse neighborhoods, from the Magnificent Mile to Evanston and Albany Park.

For a full list of participating restaurants, please visit:

https://www.diningoutforlife.com/chicago/restaurants/

Six-year DOFL national spokesperson, the host of Chopped on The Food Network and former Chicago resident, Ted Allen says, “For me, it’s a great privilege to give my time alongside people who work full-time in this field. Dining Out For Life gets more guests into local restaurants and all of the local money stays local. It enriches the culinary community and feeds people.”

“Chicago’s restaurants are in large part the cornerstone of our community—going above and beyond in giving back to their local neighborhoods each and every day,” observed Derrek Hull, a member of the Planning Committee for Dining Out For Life and the Trotter Project Executive Director and Co-Founder. “Similarly, TPAN works tirelessly to positively impact Chicago’s HIV/AIDS community and those vulnerable to infection.”

Chicago’s 44th Ward Alderman Tom Tunny states, “In the early days of the AIDS epidemic, restaurants were especially hard hit with the stigma of having a positive chef, server or even busser. Dining Out For Life was not only a way to raise money but took a bold step to reduce the stigma that surrounded HIV/AIDS at the time.”

About Dining Out For Life:

Dining Out For Life is a fundraising venture for outstanding HIV/AIDS service organizations and programs throughout the United States and Canada. Since 1991, Dining Out For Life has been produced by local HIV/AIDS service organizations, ensuring that funds raised local stay local. Last year, 3,057 venues throughout the country raised more than $4.2 million with Dining Out For Life for HIV/AIDS services in their communities.

About TPAN:

Founded in 1987, TPAN provides free services, including education, emotional and crisis support, and referrals, to those living with or vulnerable to HIV, hepatitis C, and related health conditions. TPAN is known for its outreach and close connection to Chicago’s LGBTQ communities. The agency hosts the annual Ride for AIDS Chicago and the international social media anti-stigma campaign, A Day with HIV, which showcases the abilities of those living with HIV/AIDS.

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Kona Deep Signs Distribution Partnerships with Big Geyser & Haralambos

Kona Deep Signs Distribution Partnerships with Big Geyser & Haralambos

Deep Ocean Water leader Kona Deep will significantly expand distribution points in New York and Southern California

KAILUA-KONA, Hawaii (March 13, 2018)Kona Deep Corporation, the Hawaii-based bottled water company, today announced that it has signed long-term strategic distribution agreements with Big Geyser and Haralambos Beverage Company in order to fuel its rapid expansion.

Both partnerships were signed in late December. In New York, the Big Geyser partnership will cover the five boroughs of NYC, Westchester, Putnam, Nassau and Suffolk counties.  In Southern California, the Haralambos partnership will cover distribution throughout Los Angeles, San Bernardino, Orange, Riverside, Kern, Santa Barbara, Ventura, and San Luis Obispo Counties.

Patrick Turpin, Chief Executive Officer of Kona Deep and also the former Co-Founder & President of popchips, commented, “Big Geyser and Haralambos are by far the strongest distributors in their respective markets, both with a track record of exceptional execution with many iconic brands. These two partnerships enable us to bring this new category of deep ocean water to the New York and Southern California markets in a significant way.”

About Kona Deep

Kona Deep represents a completely new category of water:  deep ocean water replete with a unique blend of naturally occurring deep ocean electrolytes.  Kona Deep is sourced from the deep ocean waters of Hawaii, 3000 feet beneath the ocean surface, where cold, pressure and natural minerals combine to create an exceptionally high-quality water.  Once brought to the surface, the water is desalinated and bottled at the source with absolutely nothing added.

After launching in Hawaii in late 2015, Kona Deep has recently expanded onto the U.S. mainland where the demand for premium waters and performance waters is growing rapidly. Hawaiian deep ocean water offers consumers both the purity of a trusted natural source and the performance benefits of naturally occurring deep ocean electrolytes.  Kona Deep is sold primarily in leading grocery and natural food stores.

About Big Geyser Beverage Company

Big Geyser has been building brands in New York since 1986 and has a distribution footprint of over 25,000 doors, serving accounts in all channels of trade throughout the boroughs of NYC, Westchester, Putnam, Nassau, and Suffolk counties.  Founded by Irving Hershkowitz, a legend in the New York beverage world, Big Geyser started as a small operation and has transformed into one of the largest distributors of premium non-alcoholic beverages and snacks in the country.

About Haralambos Beverage Company

Haralambos Beverage Company services Los Angeles, San Bernardino, Orange, Riverside, Kern, Santa Barbara, Ventura, and San Luis Obispo Counties.  HBC has been a family owned and operated business since 1933.  Striving to provide its customers with the best in products and customer service, HBC has a reputation of introducing countless groundbreaking brands to the marketplace.  HBC prides itself on its ability to seek out innovative brands that can leverage its talents to build them into household names. HBC continues to operate as one of the most innovative and successful family owned and operated businesses on the West Coast.

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The Bardstown Bourbon Company Announces Castle Brands’ Participation in its Collaborative Distilling Program

The Bardstown Bourbon Company Announces Castle Brands’ Participation in its Collaborative Distilling Program

Bardstown, KY (January 16, 2018) – The Bardstown Bourbon Company (BBCo) announced today that Castle Brands Inc. (NYSE American: ROX), the maker of Jefferson’s Bourbon, has joined BBCo’s Collaborative Distilling Program. Castle Brands will work together with BBCo to produce custom bourbon and whiskey for the Jefferson’s Bourbon portfolio. BBCo and Jefferson’s will begin their first distillation this year.

Through BBCo’s distilling program, Castle Brands will work with Bourbon Hall of Fame Master Distiller Steve Nally and BBCo’s first-class distilling team, led by Executive Director of Distilling Operations, John Hargrove, to produce its high-quality, small-batch bourbons and whiskeys for many years to come.

“We know that Bardstown’s experienced distilling team will provide the continuity needed to produce the consistent taste profile that our discerning Jefferson’s consumers have come to expect,” said John Glover, Executive Vice President and Chief Operating Officer of Castle Brands.

“We are so proud to work with the Jefferson’s Bourbon team and help them create some of the finest products in the world,” said David Mandell, CEO of Bardstown Bourbon Company. “Jefferson’s bourbons and whiskeys are not only exceptional, but they are also innovative and extremely creative, which makes them a perfect fit for our Collaborative Distilling Program.”

Due to the success of its sold out Collaborative Distilling Program, BBCo recently broke ground on a distillery expansion project. The distillery’s current 3 million proof gallon capacity will be expanded to 6 million proof gallons by June 2018.

ABOUT CASTLE BRANDS & JEFFERSON’S BOURBON

Castle Brands is a developer and international marketer of premium and super-premium brands including: Jefferson’s®, Jefferson’s Presidential Select™, Jefferson’s Reserve®, Jefferson’s Ocean Aged at Sea Bourbon, Jefferson’s Wine Finish Collection and Jefferson’s Wood Experiments, Goslings® Rums, Goslings® Stormy Ginger Beer, Knappogue Castle Whiskey®, Clontarf® Irish Whiskey, Pallini® Limoncello, Boru® Vodka, Brady’s® Irish Cream, The Arran Malt® Single Malt Scotch Whisky, The Robert Burns Scotch Whisky and Machrie Moor Scotch Whisky.

Additional information concerning the Company is available on the Company’s website, www.castlebrandsinc.com.

To learn more about the Jefferson’s line of spirits, please visit www.jeffersonsbourbon.com, or follow the brand on Instagram (@jeffsbourbon), Facebook (Jefferson’s Bourbon) and Twitter (@JeffsBourbon).

ABOUT THE BARDSTOWN BOURBON COMPANY

Set on 100 acres of active farmland in the “Bourbon Capital of the World,” the Bardstown Bourbon Company is a celebration of the art of making whiskey. No secrets, mythical stories, or fabricated legends, the Bardstown Bourbon Company celebrates the craft of making great whiskey and the Bardstown community that brings bourbon to the world.

BBCo plans to open its visitors and events center to the public in the Spring of 2018. The center will contain a full-scale restaurant, bar, a transparent educational experience and high-end tours and tastings, and one of the largest collections of whiskey in the state of Kentucky. The state-of-the-art whiskey distillery will also include event space, and eventually, a restaurant and boutique hotel.

The company was founded in 2014 by Peter Loftin, David Mandell, Daniel Linde, and Garnett Black.

To learn more about The Bardstown Bourbon Company visit:

www.bardstownbourbon.com

www.facebook.com/bardstownbourboncompany

www.twitter.com/btownbourbon

www.peterloftin.com

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The Movember Foundation Asks You To Imagine A ‘Life Without The Men You Love’

The Movember Foundation Asks You To Imagine A ‘Life Without The Men You Love’

Research sparks important conversation at the start of this year’s Movember campaign about the state of men’s health and the need to stop men from dying too young

LOS ANGELES, Nov. 1, 2017 /PRNewswire/ — Sometimes we don’t miss what we have until it’s gone. In a heart-warming moment redefining modern masculinity, ‘true love’, ‘personal relationships’ and the ‘little things’ prevailed when men across United States, Australia, Canada, and the United Kingdom were asked ‘what they would miss most’ if they were no longer around, according to research* released by the Movember Foundation. After friends and family (84%), a third (33%) of men surveyed confirmed they don’t want to miss out on true love – even more so than becoming a millionaire (24%) or visiting the Seven Wonders of the World (24%).

Additionally, the survey confirms that men would also really miss the ‘little things’ in life – and interestingly, that’s what 75% of their loved ones would miss most about them if they were gone tomorrow.

These findings mark the launch of ‘Movember’, the month formerly known as November. On Wednesday, November 1, 2017, the Movember Foundation is driving home the scale of the global men’s health crisis by asking everyone to take a moment to consider what life would be like if they woke up today without the men that they love. What key moments would these men miss? Who would they leave behind? For the men themselves, what would they miss the most?

Other important results include:

a) When communicating with men in a digital age, texting isn’t enough. Across markets, two in five people surveyed (43%) say ‘in person’ communication means the most, followed by a third (34%) who say a ‘phone call’ is the most meaningful.

b) When it comes to keeping tabs on the wellbeing of the men in their life, women check in the most – within the past week, almost three quarters (72%) of women surveyed across markets have asked a man in their life how they are doing and over two thirds (68%) have given him a hug.

c) While men are very aware of their own mortality when it comes to facts and figures – with almost three in five men (58%) believing the statement that men die on average six years earlier than women – over one fourth (27%) of women take a more proactive role in managing the health of the men they care about (e.g. asking if they had a check-up lately (18%) or schedule a doctor or dentist appointment for them (17%).

Globally, today Mo Bros and Mo Sistas will see “Life Without the Men We Love” come to life in various marketing activations. Movember, a Hockey Fights Cancer non-profit partner, will reserve seats at the Anaheim Ducks x Toronto Maple Leafs game at the Honda Center in Anaheim, CA for the United States activation. The seats will initially be empty with powerful creative, then filled with men who have been affected by the Foundation’s key causes, driving home the key moments we want all men to experience, and the Movember Foundation’s goal of helping men live happier, healthier, longer lives.

THE STATE OF MEN’S HEALTH

Across the world, men die an average six years younger than women, and for reasons that are largely preventable. The stats are startling:

  • 1 in 7 men will get prostate cancer in their lifetime.
  • 1 in 2 men will be diagnosed with cancer.
  • Testicular cancer is the most common cancer diagnosed in men ages 15-29.
  • 3 out of 4 suicides are men.
  • More than 500,000 men take their own life every year. That’s one every minute.

“When we look at these stats, it becomes so clear that there is a men’s health crisis,” says Owen Sharp, CEO, Movember Foundation. “There is a lot that needs to be done, but by talking about it, by encouraging our friends to take action for their health and supporting them, we can help keep the men we love around to live happier, healthier, longer lives. They don’t have to miss out on those key moments that matter most.”

GET INVOLVED: GROW, MOVE, DONATE

To kick off the campaign this Movember 1st, not only are we asking everyone to think about what their life would be like without the men they love, we are asking them be the difference and take action to support the health of their loved ones, and themselves. Here’s how you can help:

Grow a Mo, save a Bro
Sign up to grow your moustache for 30 days. Want to take your Mo to the next level? Sacrifice your beard, auction off your face to the highest donor, or dye your Mo a different colour every day. Get creative to attract attention and raise funds.

Move – get active for men’s health
Raise funds for men’s health while you do something good for your own health. Join the Move challenge and make a commitment to be more physically active for the month. Get friends and family to donate to your efforts, and become healthier in the process.

Donate
Show the Mo Bros and Mo Sistas in your life that you support their Movember challenge by donating to their Mo Space. You can check in on their progress to see how their Mo is growing, or see how far along they are in their Move goal. Every little bit counts to help stop men dying too young.

Be the difference. Join the fight at Movember.com and donate or sign-up to help stop men dying too young.

About the Movember Foundation
The Movember Foundation is the only global charity focused solely on men’s health, funding over 1,200 innovative projects across 21 countries. The Foundation raises funds and awareness for men’s health programs supporting these critical areas: prostate cancer, testicular cancer, mental health and suicide prevention. But our work is not done. Be the difference and go to Movember.com to donate or participate. Together we can stop men dying too young.

*Consumer data was collected via an online survey administered to a nationally representative sample of 18+ adults in 4 markets (Australia, Canada, UK and USA). In total, c.4,000 people (1,000 per market) were sampled. The survey was commissioned by the Movember Foundation and conducted by Research Now in October 2017.