Grain-to-Glass Distillery’s American Gin Rebrand Underscores Its Commitment to the Innovative People of Austin, Pays Homage to Texas Terroir
Austin, TX (March 3, 2021) – Still Austin Whiskey Co., a homegrown distillery situated in the heart of South Austin, today released a full packaging rebrand for its signature American Gin, the first rye gin made in the Lone Star State. The 100% handmade gin is uniquely crafted from a custom base of 70% Brasetto rye and 30% non-GMO white corn provided by Texas farmers. The spirit is then milled and distilled in-house in small 100-gallon batches in a copper pot still. It’s here that the distilled base spirit absorbs the various gin botanicals, including organic juniper berries, coriander seeds, cinnamon, citrus peels, elderflowers and allspice berries, while passing through the distillery’s 42-foot-tall custom column still. The end result is a perfectly balanced gin bottled at 90 proof (45% ABV), which features an initial brightness, creamy mouthfeel, soft floral and citrus notes, an earthy character, rye spice and a warm finish. In the words of Master Blender Nancy Fraley, who’s famous for her peerless ability to detect flavor notes, the gin is “exceptionally balanced, beautifully blended, and a pleasure to drink.”
A New Label, Naturally
For the new custom gin label, Still Austin commissioned internationally acclaimed artist and native Texan Marc Burckhardt to paint a series of portraits of “idealized” Austinites. These are visual representations of archetypes, a way of conceiving a “new Austin mythology” by celebrating the innovative people who make the city what it is. Each label provides a sense of the people who have influenced and inspired the team, while paying homage to the Texas terroir. The first label in the series, released last July, featured “The Musician,” the figure gracing the distillery’s Straight Bourbon label, which pays homage to the “Live Music Capital of the World.” Now the American Gin, also known as “The Naturalist,” becomes the second in the series. The woman in the picture is content: surrounded by lush landscape, inspired by majestic beauty and satiated with the Earth’s raw treasures, including the spirit’s multitude of botanicals hidden among the verdant surroundings.
“For The Naturalist, we make a custom, in-house base distilled at a lower ABV than your traditional grain neutral spirit,” said John Schrepel, Head Distiller. “The result is an approachable gin with structure and nuance that highlights 12 botanicals, which complement the unique rye base and create a well-rounded, complex experience.”
Still Austin is an independent craft whiskey distillery founded in 2015, focused on a true grain-to-glass concept that produces the highest quality whiskey using local resources and sustainable practices. Like “The Naturalist,” Still Austin views itself as an integral part of a larger landscape, aiming to let the natural world shine through its work as distillers. In pursuit of this goal, the team makes everything from scratch—milling the grains, fermenting the mash, and distilling the spirit in two types of stills—until they’ve created a perfectly balanced gin, made in small batches with real botanicals.
In August of 2020, the New York International Spirits Competition named Still Austin its “Texas Gin Distillery of the Year.” The distilling team is led by Head Distiller John Schrepel, Master Blender Nancy Fraley and veteran Master Distiller Mike Delevante, one of the most experienced and respected distillers in North America who designed the Still Austin distillery to make the highest quality of bourbon. That includes a 42-foot custom-made column, “Nancy,” (and her sister copper-pot still, “The Queen”) which give the distillers serious creative license to create unique new flavors and spirits.
Where to Buy
Still Austin’s gin is now available for order online via the Still Austin website: https://stillaustin.com/booze/american-gin/. In the coming weeks, gin lovers will begin to see the brand throughout Texas in both 375ml and 750ml bottles at fine liquor stores for a suggested retail price of $16 and $32, respectively.
For more information, visit www.stillaustin.com and follow Still Austin on Facebook at Facebook.com/StillATX, Twitter @StillATX and Instagram @Still_ATX.
About Still Austin Whiskey Co.
Founded in 2015 by three Austin families, Still Austin Whiskey Co. is a true grain-to-glass distillery, located at 440 East St. Elmo Road in the heart of Austin, Texas. All spirits are hand crafted using grains grown by Texas farmers. Still Austin’s collection of spirits includes the flagship Straight Bourbon Whiskey (aka “The Musician”) and American Gin (aka “The Naturalist”). Still Austin places a high value on sustainability, with a focus on cutting carbon emissions through local sourcing, increasing the biodiversity of the region through heritage grains, returning spent grains to local ranchers to feed their animals, and operating a distillery that is designed for energy efficiency and water conservation.
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Service Starts Saturday, January 23, Beginning with Brunch at 11am
Austin, TX (January 23, 2020) – Still Austin Whiskey Co., the homegrown distillery situated in the heart of South Austin, is launching a new on-site food truck in partnership with Chef Wesley Dills of The Bearded Baking Company. Beginning today, the company will welcome guests to the new hot spot in town, located in the company’s Whiskey Garden at 440 East St. Elmo Road, Ste. F in Austin. The full food menu will be available Tuesday-Friday from 12-8pm and Saturday & Sunday from 11am-8pm, with brunch and brunch-specific cocktails served on the weekends from 11am-3pm. Reservations are not being accepted at this time and COVID guidelines will be followed, meaning all guests must wear a mask anytime they are not seated, and maintain social distancing throughout their stay.
“Wes has been one of our favorite partners, having catered for several Still Austin music concerts and distillery events,” said Brandon Joldersma, General Manager, Still Austin Whiskey Co. “He has a knack for creating delicious dishes that highlight sweet and savory elements. His food sings with flavor. He even created a signature cookie called the ATX C4 using our straight bourbon whiskey, which is a must have!”
A native of North Carolina, Wes Dills grew up surrounded with the idea that “when we meet, we eat.”Whether it was church, community, or family, he quickly developed a love for the dessert table. After earning his Associates in Fine Arts from Johnson & Wales University with a concentration in the Culinary Arts, Wes served as the Foodservice Director for Louisburg Dining – Chartwells. He also held positions atEast Carolina University – Aramark (Chef Manager/Retail) and Zoës Kitchen (Catering Manager), before putting down roots in Austin in 2018 and founding The Bearded Baking Company.
The new food menu will feature a variety of savory and sweet dishes including: Bubba’s BLT (chicken fried bacon, tomato, lettuce, dukes), Gravy Biscuit (house bacon sausage gravy), Savory Cheesecake (caramelized onion, pesto, bacon, arugula, parm, crostini) and the aforementioned Still Austin Whiskey Co. ATX C4 Cookie. While the full cocktail menu is available anytime in Still Austin’s Tasting Room, the team has created a brunch-specific cocktail list featuring four of Still Austin’s signature bourbon whiskey and gin libations, from the classic Bloody Mary and Gin & Juice, to the more adventurous Lady Marmalade and Wakey Wakey Bourbon Bakey. To view the full menu including prices, click the link below: https://www.dropbox.com/sh/xuoqbyiw8t0fg6h/AABSWaX-YJTfZ9tke2VUhLc9a?dl=0
About Still Austin Whiskey Co.
Founded in 2015 by three Austin families, Still Austin Whiskey Co. is a true grain-to-glass Distillery, located at440 East St. Elmo Road in the heart of Austin, Texas. All spirits are hand crafted using grains grown by Texas farmers. Still Austin’s collection of spirits includes Still Austin’s flagship Straight Bourbon Whiskey, High-Rye Bourbon Whiskey, and Still Rye Gin. Still Austin places a high value on sustainability, with a focus on cutting carbon emissions through local sourcing, increasing the biodiversity of the region through heritage grains, returning spent grains to local ranchers to feed their animals, and operating a distillery that is designed for energy efficiency and water conservation. For more information, visit www.stillaustin.com
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Third Expression in the company’s “Distillery Reserve Series” Available for Purchase on Saturday, December 12, Beginning at Noon
Austin, TX (December 12, 2020) – Still Austin Whiskey Co., a homegrown distillery situated in the heart of South Austin, will unveil a limited-release 100% Rye Whiskey finished in Sherry Casks, the third expression in its “Distillery Reserve Series.” The team only produced (565) 750ml bottles of the Rye whiskey, which retail for $120 each. Whiskey lovers can purchase this special release exclusively at the distillery’s Tasting Room, located at 440 East St. Elmo Road, Ste. F in Austin, beginning on Saturday, December 12 at 12:00pm. Previous expressions in the Series sold out swiftly.
Made from 100% Texas rye grains, the new expression represents a true expression of the distiller’s art. The rye whiskey (from three separate barrels) was finished in Pedro Ximénez sherry casks for eight months and aged at least two years. It was bottled at 107.8 proof (53.9% ABV).
Like the spirits inside, the bottles themselves are works of creative expression. Still Austin enlisted local abstract artist Rachel Dickson who applied her traditional skills with color and composition to create several hundred unique versions of the bottle featuring one-of-a-kind labels. Each conveys a singular mood while maintaining a unified color palette.
“This Distillery Reserve Series extremely limited release combines two of our most exciting ventures: our currently aging barrels of 100% Texas rye whiskey and sherry cask finishing,” said John Schrepel, Head Distiller. “The aging process resulted in a cozy mahogany color that’s perfect for the holidays and a fruit-forward nose layered with hints of holiday spices, dark chocolate, and tannic and citrus underpinnings that will surely satisfy.”
- Look: deep red, amber, mahogany
- Nose: chocolate cherries, cinnamon, fig, cranberry, dates, sweet/tannic, citrus, pine needles, caramel
- Palate: dark chocolate, wood tannins, allspice/nutmeg/gingerbread cookie, cherry pie filling, strawberry rhubarb pie
- Finish: fruit/wood notes, spicy peppercorn, oatmeal cookie, toasted marshmallow
Still Austin is an independent craft whiskey distillery founded in 2015, focusing on a true grain-to-glass concept that produces the highest quality whiskey by perfecting every part of the process and using local resources and sustainable practices. The team is committed to carrying out each part of the process in-house. That means never sourcing whiskey from another distillery, and instead always hand-making everything from scratch, and managing everything in-house – milling, mashing, fermenting, distilling, barreling and bottling.
The Still Austin distilling team is led by Head Distiller John Schrepel, Master Blender Nancy Fraley and veteran Master Distiller Mike Delevante, one of the most experienced and respected distillers in North America who designed the distillery to make the highest quality of bourbon. That includes a 42-foot custom-made column, “Nancy,” (and her sister copper-pot still, “The Queen”) which give the distillers serious creative license to create unique new flavors and spirits.The team also uses Texas weather to its advantage. The region’s high heat, humidity and rapidly shifting temperatures encourage spirits to move rapidly in and out of the oak barrels and mature relatively quickly—but, if this process is left unchecked, it can also cause the bourbon to have heavy oak flavor or harsh tannic qualities. To prevent this, Still Austin uses a meticulous slow water reduction technique focused on flavor and balance, which gives the alcohol a softness on the palate and brings more “mature” notes to the forefront. For more information, visit www.stillaustin.com
About Still Austin Whiskey Co.
Founded in 2015 by three Austin families, Still Austin Whiskey Co. is a true grain-to-glass Distillery, located at 440 East St. Elmo Road in the heart of Austin, Texas. All spirits are hand crafted using grains grown by Texas farmers. Still Austin’s collection of spirits includes Still Austin’s flagship Straight Bourbon Whiskey, High-Rye Bourbon Whiskey, and Still Rye Gin. Still Austin places a high value on sustainability, with a focus on cutting carbon emissions through local sourcing, increasing the biodiversity of the region through heritage grains, returning spent grains to local ranchers to feed their animals, and operating a distillery that is designed for energy efficiency and water conservation.
About the Artist
Austin based artist, Rachel Dickson, has been honing her artistic skills for the past decade. After the death of her brother in 2014 and then of her son’s biological mom in 2015, she used art as a form of therapy to deal with anger and heartache. She decided to pursue painting as a full-time career in 2018. She uses art as a therapy, and her work showcases the vast mix of emotions that encompass grief. She specializes in watercolors and frequently uses acrylic and collage. The female form is prevalent in her work and her use of color and white space are the foundation of each piece. She sells her original art and takes commissions. For custom commissions or art licensing/publishing inquiries, please email firstname.lastname@example.org.
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New Series Features 49 Unique Releases Married in Ex-Bourbon Barrels
Louisville, Ky. (November 17, 2020) – Following the successful launch of its award-winning Private Release Rum and Whiskey Series, Barrell Craft Spirits (BCS) will introduce its first-ever Private Release Bourbon Series later this month.
For this special release, BCS selected bourbons sourced from Kentucky, Tennessee and Indiana, spread across four different ages and then blended them into 49 different recipes. Each blend number has its own ratios, printed on the label and is constructed in its own ex-bourbon barrel. With each release, a new set of base bourbons is selected, so every recipe is only made once.
Known best for sourcing and blending award-winning, unique aged spirits at cask strength, BCS’ Private Release Bourbon Series is an exercise in micro-blending and variations on a theme. It affords the team the opportunity to showcase its blending expertise while maintaining a single barrel-like scale controlled entirely by hand and by palate. Private Release Barrels also offer retailers, bourbon clubs and whiskey aficionados alike something truly unique.
“The Private Release Bourbon project was designed to synthesize a growing demand for exclusive store, group, and state ‘picks’ with our belief that blending can make bourbons that span the greatest spectrum of flavor,” said Company Founder Joe Beatrice. “Our Private Release program allows an entirely new set of options for those looking for unique and exclusive products.”
Joe is intimately involved with every step of the production process, using his exceptional palate to choose and create great spirits alongside Chief Whiskey Scientist Tripp Stimson, National Director Will Schragis and Assistant Blender Nic Christiansen. Together, they strive to be the most creative, forward-thinking and progressive whiskey blenders in the nation. That means sourcing the finest ingredients from around the world, and using them to blend spirits that are far greater than the sum of their parts. It also means maximizing the best attributes of each element. Every component changes the overall character of these blends, as does the barrel in which each is aged. For those reasons, these whiskeys take months to polish and perfect.
Each offering in the Series is produced as a limited release, has a distinct flavor profile and contains between 150-180 total 750ml bottles, with an SRP of $109.99. Because some were purchased through retailers or clubs, or may only be available online, BCS has added a special section to its website which contains the full list. Suggestions for where to buy will be updated as they become available. Click the link below for more information:
The Barrell Craft Spirits award-winning line of products is currently sold in 45 US states and online via www.barrellbourbon.com. Follow Barrell Craft Spirits on Facebook, Twitter, Instagram, and LinkedIn.
About Barrell Craft Spirits
Barrell Craft Spirits is an independent blender and bottler of unique aged, cask-strength sourced whiskey and rum spirits, that is recognized for its blending expertise. The company selects and blends products that explore different distillation methods, barrels and aging environments, and bottles them at cask strength. Every batch and single barrel is produced as a limited release and has a distinct flavor profile.
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15-Year-Old Limited-Edition Holiday Barrel Proof Release Now Available for Purchase Online and Throughout Kentucky
BARDSTOWN, Ky. (November 2020) –Grain & Barrel Spirits has introduced Chicken Cock Master Distiller’s Pick, a 15-year-old limited-edition Barrel Proof release, just in time for the holiday season. For this special expression, Master Distiller Gregg Snyder handpicked 10 of the brand’s best and oldest barrels, sampling them periodically during the finishing process to evaluate the spectacular transformation. He determined that the flavor combinations reached their peak in the barrel at 114-proof (57% ABV).
Featuring a mash bill of 78.5% corn, 13% rye and 8.5% malted barley, this expression was non-chill filtered and bottled in an original pre-prohibition Chicken Cock replica glass bottle, which includes a metal overcap. Only 1,350 bottles of this Kentucky Straight Bourbon Whiskey are available, which bourbon aficionados can find online or at fine establishments throughout Kentucky. The suggested retail price for a 750ml bottle is $300.00.
“This powerhouse 15-year-old Kentucky Straight Bourbon, which we bottled at barrel proof, displays an amazing array of complex flavors,” said Snyder. “It was well worth the wait.”
- Appearance: beautiful, rich, deep dark auburn with long, slow legs in the glass
- Aroma: wonderful aromas of toasted oak, dark chocolate covered cherries, spice and slight citrus, with a hint of leather
- Taste: exquisite and complex sweet caramel, vanilla bean, butterscotch, dried dark fruit (figs/raisins), and pleasant bittersweet chocolate flavors on the palate
- Finish: long and delightful with hints of honey, pepper and cinnamon, complimented by soft oak lactones with just the right amount of dryness to enhance the sweet elements, all contained within a firm barrel proof “Kentucky hug” all the way down.
Established in 1856 in Paris, Kentucky, Chicken Cock rose to fame as the house whiskey at The Cotton Club, one of Prohibition’s most legendary speakeasies. Known as “The Famous Old Brand” and “The Whiskey in a Tin Can,” Chicken Cock was smuggled into the Club in sealed tin cans, then ceremoniously opened table-side. After Prohibition, the brand enjoyed a resurgent couple of decades before a distillery fire just after World War II put it out of business. In 2012, Matti Anttila, founder of Grain & Barrel Spirits, rediscovered the brand and set out to resurrect it to its Prohibition-era glory. Master Distiller Gregg Snyder was enlisted to provide the knowledge and experience needed to help achieve that goal.
Snyder’s résumé includes distilling, cooperage, and executive positions with Brown-Forman, Austin Nichols, as well as board positions with the Associated Cooperage Industries of America, Kentucky Distillers’ Association, and others.
About Grain & Barrel Spirits
Founded in 2012 by Matti Anttila, Grain & Barrel Spirits is an award-winning craft spirits company at home in the Southeast with production and sales partners around the world. The company has been named to the Inc. 5000 list for the past two years, coming in within the top 25% of America’s fastest-growing, independently owned businesses. In addition to pre-Prohibition favorite Chicken Cock Whiskey, wholly owned brands include Dixie Southern Vodka, the largest premium craft vodka produced in the Southeast, and The Endless Summer Spirits Company. Please visit https://www.chickencockwhiskey.com and follow on Instagram and Facebook @chickencockwhiskey
Chicken Cock Whiskey is also proud to be associated with the Bardstown Bourbon Company’s collaborative distiller’s program.
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