Minority Founded RTD Lifestyle Company Offering Wine Spritzer Cocktails Now Available at Citi Field in New York and Levi’s® Stadium in the Bay Area
Miami Beach, FL (March 29, 2022) – Cool Cat, an RTD lifestyle company offering a refreshing line of naturally flavored wine spritzer cocktails, has secured sponsorships with the New York Mets and San Francisco 49ers.
The sponsorship at Citi Field kicks off on April 15, 2022, when the New York Mets host the Arizona Diamondbacks for their season home opener. Fans will have a chance to play the Cool Cat Memory Game for the chance to win a branded Swag Bag and receive 20% off their first order by entering the QR code provided at the Cool Cat stand.
“We’re excited to welcome Cool Cat as an official partner of the New York Mets to kick off the 2022 season,” said Brian Fling, Mets VP of Partnerships. “The brand has local roots having been founded in New York and we appreciate that Cool Cat offers a refreshing line of low-calorie wine spritzer cocktails with a unique taste profile for fans seeking new RTD options.”
Beginning May 15, Cool Cat will also become the “preferred wine spritzer” of the San Francisco 49ers and be available for purchase in Levi’s® Stadium.
“Music and sports are incredibly relevant to the Cool Cat lifestyle,” said co-founder and CEO Rocco Venneri. “We’ve been successful with music sponsorships and are excited to incorporate sports into the mix, which will help raise brand awareness in our priority markets. We’re grateful to organizations that stand behind both our brand DNA and product and are allocating resources to help minority brands like ours succeed.”
Named “Best Spritzer” by Liquor.com, Cool Cat Wine Spritzers are available in four flavors – Original (Elderflower Mint Lime), Citrus, Berry and Grapefruit. The naturally flavored spritzers feature a base of California white wine and are naturally gluten free. At 6.9% ABV, just 150 calories and two grams of carbohydrates per 12-ounce can, Cool Cat offers a better alternative to many other alcoholic beverages.
Cool Cat tastes great right out of the can, but can also be poured over ice or used to create specialty cocktails. The spritzers are ideal while on the go – they’re portable; recyclable; park, beach and festival friendly; and provide more bang for the buck than a traditional bottle of wine. The suggested retail price for a 4-pack of 12oz cans (355ml) is $15.99.
About Cool Cat
Cool Cat is a minority founded, led, and operated beverage lifestyle company established in 2018 in Chelsea, NYC. Launched in April 2020, Cool Cat Wine Spritzers are currently distributed in California, Connecticut, Florida, Georgia, New Jersey, New York, North Carolina, South Carolina and Virginia. Discover the brand online at drinkcoolcat.com and on Instagram and Facebook @drinkcoolcat.
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