In its 11th Year in the U.S., Movember Foundation Debuts 50 Million Men

In its 11th Year in the U.S., Movember Foundation Debuts 50 Million Men

LOS ANGELES, Calif. – (October 29, 2018) – The Movember Foundation, the leading charity dedicated to changing the face of men’s health in the United States and around the world, announced today the launch of the 50 Million Men campaign.

Men’s health is in crisis. Life expectancy of American men is 5 years less than women. To contribute to a transformative change in men’s health, we need to empower all American men with greater knowledge and resources to stay healthy, and take action early if they begin to experience mental or physical ill health. Closing this gap will lead to healthier men, families and communities.

Set to debut in early 2019, Movember Foundation is tackling this challenge through an unprecedented set of digital health products and health promotion initiatives aimed at ensuring that 50 million American men live happier, healthier lives over the next five years.

Cost-free, these digital resources, programs and campaigns prioritize prevention, early intervention and the empowerment of men to better self-manage their health with support from families, peers and communities. They will include online training programs, health trackers, and promotional tools in prostate cancer, testicular cancer, and mental health and suicide prevention. For more specifics, please go our media room.

“We are profoundly proud to launch this campaign in the United States in the beginning of 2019,” noted Paul Villanti, Global Director of Programs for the Movember Foundation. “Not only will thislead to healthier men across the U.S., but this will also play a crucial role in contributing to healthier families and communities.”

Since 2004, the Movember Foundation has invested over 200 USD million in over 150 research projects in the U.S. and internationally to develop new approaches in men’s health.

About the Movember Foundation

The Movember Foundation has one goal: to stop men dying too young. As the only global charity tackling men’s health issues year-round, the foundation supports the following causes: prostate cancer, testicular cancer, mental health, and suicide prevention. Since 2003, the support of more than 5 million men and women has funded over 1,200 innovative projects across more than 20 countries. To donate or learn more, please visit movember.com. Movember is a registered 501(c)(3) charity.

Grain & Barrel Spirits Revives 162-Year-Old Pre-Prohibition Favorite Chicken Cock Whiskey

Grain & Barrel Spirits Revives 162-Year-Old Pre-Prohibition Favorite Chicken Cock Whiskey

Charleston, SC (October 10, 2018) – Grain & Barrel Spirits (“G&B”), an innovation-driven craft spirits company, brought Chicken Cock Whiskey back to its rightful place as a heritage-driven American Whiskey in 2012, when CEO Matti Anttila discovered the “Famous Old Brand.” Since that time, G&B has fully returned the brand to its ancestral home in Kentucky and continues its quest to resurrect the historic pre-prohibition favorite with the introduction of a limited-edition release of 10-Year-Old Double Barrel Bourbon.

Originally established in 1856, in Paris, Kentucky, (ten years before Jack Daniels), Chicken Cock rose to fame as the house whiskey at the Cotton Club, one of the most legendary speakeasies, during Prohibition. Known as “The Famous Old Brand” and “The Whiskey in a Tin Can,” Chicken Cock was smuggled in sealed tin cans and ceremoniously opened tableside. After prohibition ended, the brand enjoyed a resurgent couple of decades before a distillery fire put it out of business for more than 40 years.

The brand’s latest limited-edition release arrives just in time for the holiday season. Chicken Cock 10-Year-Old Double Barrel Bourbonis the brand’s most unique and special limited release yet. Master Distiller and 40+ year veteran Gregg Snyder selected twelve barrels of 10-year-old bourbon, marrying two barrels at a time to create a perfectly balanced, extremely smooth, small batch bourbon (only 1,980 bottles were produced). Through countless samplings, he determined the “perfect proof” at 104-proof, with a slight amount of pure water to open up the flavors, and non-chill filtered to retain the rich amber colors and exquisite taste profile. Featuring the Pre-prohibition Era Style Bottle with sipping glass cap and a Mash Bill of 70% corn, 21% rye and 9% malted barley, the coveted expression was distilled in Lawrenceburg, Indiana, and aged and bottled in Owensboro, Kentucky.

Chicken Cock Whiskey is now being produced at the Bardstown Bourbon Company(BBCo) in the bourbon capital of the world. Through BBCo’s collaborative distilling program, G&B’s Gregg Snyder will collaborate with Bourbon Hall of FameMaster Distiller Steve Nally and BBCo’s first-class distilling team, to produce its high-quality, small-batch whiskey, bourbon, and rye for many years to come. BBCo and G&B concluded their first distillation of 616 barrels at the end of August.

“From the day I discovered Chicken Cock Whiskey, my goal was to eventually return the brand to its ancestral home,” said Matti Anttila, CEO of Grain & Barrel Spirits. ”The historic brand is now officially 100% back home in Kentucky, a mere 80 miles from Paris, where its story began 162 years ago. The legend of Chicken Cock never died. In fact, we believe that the brand’s best years are still ahead of it.”

Only 330 cases of the 10-Year-Old Double Barrel Bourbonlimited-edition release will be available beginning this month in select markets including CO, GA, FL, KY, NY, SC and TN, and online at https://chickencock.passionspirits.com/chicken-cock.html. The suggested retail price for a 750ml bottle is $250, which may vary by market.

Tasting Notes: 10-Year-Old Double Barrel Bourbon:

  • Appearance: Beautiful, Warm Rich Amber Color
  • Aroma: Robust Sweetness, with distinctive Caramel and Vanilla aromas, nicely complimented with the perfect amount of Oak Lactones.
  • Taste: Simply stated: “AWESOME”, full bodied bourbon at the Perfect 104 Proof that highlights a beautiful balance of Sweet Caramel, Vanilla and Toasted Oak, with a hint of Dark Chocolate.
  • Finish: Wonderful, long Rich and Flavorful Finish with a lingering of Sweetness

The Chicken Cock whiskey portfolio also includes:

  • Heritage Reserve (100% Bourbon; 90 proof) – SRP $37.99. Available in select U.S. markets and France. 2016 Craft Competition Gold Medal Winner
  • Bootlegger’s Reserve (60% Bourbon/40% Rye; 90 proof) – SRP $39.99. Available in select U.S. markets and 2016 Craft Competition Gold Medal Winner
  • 160thAnniversary Single Barrel 8-Year-Old Bourbon– SRP $99.99. Distilled in IN, Aged & Bottled in KY (O.Z. Tyler). Awarded Double Gold in the 2017 San Francisco World Spirits Competition

ABOUT GRAIN & BARREL SPIRITS AND CHICKEN COCK WHISKEY

Grain & Barrel Spirits is an innovation-driven craft spirits company headquartered in West Palm Beach, Florida. G&B’s core brands include Chicken Cock Whiskey, founded in Paris, Kentucky in 1856 and Charleston, South Carolina-based Dixie Vodka, the leading and most highly awarded homegrown premium vodka in the Southeast. To learn more about Grain & Barrel Spirits and Chicken Cock whiskey, please visit http://www.grainandbarrel.com and http://www.chickencockwhiskey.com

“Like” Chicken Cock on Facebook and follow the brand on Instagram and Twitter

#chickencockwhiskey, #chickencock, #est1856

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The Bardstown Bourbon Company Announces Grain & Barrel’s Participation in its Collaborative Distilling Program

The Bardstown Bourbon Company Announces Grain & Barrel’s Participation in its Collaborative Distilling Program

The Bardstown Bourbon Company Announces Grain & Barrel’s Participation in its Collaborative Distilling Program

Bardstown, KY (September 10, 2018) – The Bardstown Bourbon Company (BBCo) announced today that Grain & Barrel Spirits, the maker of pre-prohibition favorite Chicken Cock Whiskey, has joined BBCo’s Collaborative Distilling Program. Grain & Barrel will work together with BBCo to produce custom bourbon and whiskey for the historic Chicken Cockbrand, which dates back to 1856. BBCo and Grain & Barrel concluded their first distillation of 616 barrels at the end of August.

Through BBCo’s distilling program, Grain & Barrel’s Master Distiller Gregg Snyder will collaborate with Bourbon Hall of Fame Master Distiller Steve Nally and BBCo’s first-class distilling team, led by Executive Director of Distilling Operations, John Hargrove, to produce its high-quality, small-batch whiskey, bourbon, and rye for many years to come.

“Joining the Collaborative Distilling Program at BBCo completes the exciting resurrection ofChicken Cock, one of the oldest bourbon brands in the country,” said Matti Anttila, CEO of Grain & Barrel Spirits. “The brand is now officially 100% back home in Kentucky, a mere 80 miles from Paris, where its story began 162 years ago. Working with the world class team at BBCo we are confident that the brand’s best years are ahead of it.”

“We are proud to work with the Grain & Barrel team and become the home for Chicken CockWhiskey,” said David Mandell, CEO of Bardstown Bourbon Company. “Chicken CockWhiskey has an incredible history in Kentucky, and we are excited to add to the next chapter in its development.”

Due to the success of its sold-out Collaborative Distilling Program, BBCo recently expanded its 3 million proof gallon capacity to 6.8 million proof gallons, which started operating July 1st.

ABOUT GRAIN & BARREL SPIRITS AND CHICKEN COCK WHISKEY

Grain & Barrel Spirits is an innovation-driven craft spirits company headquartered in West Palm Beach, Florida. G&B’s core brands include Chicken Cock Whiskey, founded in Paris, Kentucky in 1856 and Charleston, South Carolina-based Dixie Vodka, the leading and most highly awarded homegrown premium vodka in the Southeast. To learn more about Grain & Barrel Spirits, please visit http://www.grainandbarrel.comand http://www.chickencockwhiskey.com

ABOUT THE BARDSTOWN BOURBON COMPANY

The Bardstown Bourbon Company is a celebration of the art of making whiskey. No secrets, mythical stories, or fabricated legends, the Bardstown Bourbon Company celebrates the craft of making great whiskey and the Bardstown community that brings bourbon to the world.

BBCo recently announced the opening of Bottle & BondKitchen and Bar, the first full-service Kentucky Bourbon Trail restaurant and bar in a distillery. Bottle & Bondshowcases gourmet fare from Executive Chef Felix Mosso, formerly with the historic Greenbrier Resort, West Virginia, and nearly 200 vintage American whiskeys curated by renowned whiskey author Fred Minnick, including some dating back to the 1800s.

The company was founded in 2014 by Peter Loftin, David Mandell, Daniel Linde, and Garnett Black.

To learn more about The Bardstown Bourbon Company visit:

www.bardstownbourbon.com

www.bottleandbond.com

Kelvin® Slush Co. Fuels the Frozen Wine Cocktail Trend With the Introduction of New Organic Frosé Blanc

Kelvin® Slush Co. Fuels the Frozen Wine Cocktail Trend With the Introduction of New Organic Frosé Blanc

Award-Winning Frozen Cocktail & Slush Mix Builds on the Popularity of Frosé

Kelvin® Slush Co. (Kelvin), the first and only certified organic cocktail mix specifically formulated for making premium frozen cocktails, will launch its newest flavor, Frosé Blanc, beginning this month. Made with organic tropical flavors often found in new world white wines, such as guava, passion fruit and citrus, the new base slush flavor is the seventh in a series that includes: frosé, citrus, piña colada, margarita, ginger and tea. Refreshing, balanced and complex, Frosé Blanc pairs particularly well with crisp, dry white wines such as Sauvignon Blanc.

Kelvin has revolutionized the frozen cocktail category in the US and Canada by going beyond traditional “fruit” flavors (often made with artificial ingredients and high-fructose corn syrup), which limit restaurants and bars to frozen fruit cocktails. Kelvin’s award-winning versatile base flavors feature high quality all-natural ingredients, which allow operators to create and customize almost any cocktail – including classic cocktails – in frozen form. With the introduction of Frosé, the company’s most popular flavor, the company put frozen wine cocktails on the map.

“Kelvin Frosé Blanc organic cocktail mix is a natural extension of Kelvin Frosé and further fuels the frozen wine cocktail trend,” said Zack Silverman, Co-founder, Kelvin Slush Co. “We take the guesswork out of making great-tasting, innovative signature frozen cocktails for restaurants and bars to serve that are perfect every time.”

The Kelvin Frosé Blanc frozen cocktail was first served at The Diplomat Beach Resort (Hollywood, Fla), but can now also be found at other leading hotels, restaurants and bars across the country, including: The Standard Hotel (Miami), Catch (Los Angeles), Tavern 29 (New York City) and more.

Making a well-crafted frozen drink requires the perfect balance of sugar, alcohol and flavor profiles to freeze correctly and taste just right when frozen. Kelvin’s Frosé Blanc premium cocktail mix can be used in any non-carbonated frozen drink, slush or granita machine by combining the following ingredients in a slush machine: 1 bottle Kelvin Organic Frosé Blanc Mix, 4 bottles White Wine (such as Sauvignon Blanc), 0.5 Liters of gin (or vodka), and 1.5 gallons of water. The premium mix can also be used in a blender at home. The mix also works well with frozen cocktails that feature white wine or sparkling white wines, such as the Freezling (using Riesling), Pinot Freezio (using Pinot Grigio), Aperol Spritz, and Bellini.

Kelvin is available for bars and restaurants in the Continental U.S. via food and liquor distributors, including: US Foods, Sysco, Baldor Foods, Shamrock Foods, Spec’s, Vin Sauvage, Julius Silvert, and Southern Glazers of Florida. Kelvin is also available on Amazon by the 64oz. bottle for consumers at home for $34.95 (makes approximately 37 cocktails).

All Kelvin products are USDA Organic, non-GMO, vegan, gluten-free, kosher and proudly made in the USA. Kelvin does not use any artificial flavors, ingredients, colors or preservatives.

For more information, please visit www.kelvinslush.com and follow the brand on facebook, twitter and Instagram @kelvinslush

About Kelvin Slush Co.

Kelvin Slush Co.is the first and only certified organic cocktail mix specifically formulated for making premium frozen cocktails featuring unique and sophisticated flavors and high quality all-natural ingredients. Led by co-founders Alex Rein and Zack Silverman, the company started as a food truck on the streets of Brooklyn selling organic non-alcoholic slushies to thirsty New Yorkers. Today, Kelvin collaborates with bars & restaurants across the USA and Canada to create custom, premium frozen cocktails. All Kelvin products are USDA Organic, non-GMO, vegan, gluten-free, kosher and proudly made in the USA.

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Mahalo Spirits Group Welcomes Treaty Oak Distilling to its Fast-Growing Craft Spirits Portfolio

Mahalo Spirits Group Welcomes Treaty Oak Distilling to its Fast-Growing Craft Spirits Portfolio

Mahalo Spirits Group Welcomes Treaty Oak Distilling to its Fast-Growing Craft Spirits Portfolio

Delray Beach, FL (July 12, 2018)Mahalo Spirits Group (MSG) – the full-service creative, sales, marketing and entrepreneurial powerhouse behind the success of Angel’s Envy bourbon,Papa’s Pilarrum and Suertetequila over the past decadetoday announced a new addition to its portfolio in Treaty Oak Distilling.Based in Dripping Springs, TX, the vanguard distillery has been at the leading-edge of the craft spirits movement for more than a decade. The partnership promises to further the explosive growth of the craft distilling industry and MSG’s mission of forging partnerships with world-class managers and founders to incubate and accelerate premium authentic brands globally.

Founded in 2006 by Daniel Barnes, Treaty Oak Distillingis an eclectic and brilliant team of rebels committed to makingthe best spirits that purposefully break from convention to create something new, or even curious. Until now, the company’s portfolio of spirits has been one of the best kept secrets in Texas. With MSG’s help, the upstart brand will expand its U.S. footprint into seven new markets, starting with the award-winning trio of Waterloo gin expressions (Waterloo No. 9, Waterloo Antique and Waterloo Old Yaupon), and quickly rollout nationally. The whiskey portfolio, which includes Red-Handed bourbon, Red-Handed rye and Ghost Hill bourbon, will follow shortly thereafter.

Concurrently, MSG has made big investments in its business and team, to supplement its expertise in branding, marketing, strategy, finance, supply chain, compliance, and fundraising. This includes the Drinkubatortechnology group, led by Kyle Groth and Bryan Monteleone, which will focus on building spirits focused apps, tools and platforms designed to influence consumers at, or near, the point of purchase. TheMahalo Capital Group is in the middle of raising another fund in the range of approximately $50mm, as it actively searches for its next great partners.

Under the leadership of Chief Sales Officer Bill McGough, MSG has also added four experienced industry veterans to its national sales and marketing group, all of whom are extensively trained to sellpremium craft spirits and interface with an ever-consolidating distribution industry. For their full bios and headshots, please click HERE.

  • Nick Doyle,Executive Vice President & National Sales Manager
  • B. Wilber, Vice President – Southwest U.S. Region
  • Brendan O’Mahoney, Vice President –West U.S. Region
  • Johnny Lazenby, Vice President – Southeast U.S. Region

Alex Bogusky, an expert who leads brand strategy and consumer insights for MSG, along with creative powerhouse Crispin Porter+Bogusky(CP+B), worked with Treaty Oakto refresh the look and feel of the company’s primary brand elements, including its logo, point-of-sale, websiteand packaging. The whiskey portfolio now features paint-dipped background colors and texture with a classic design, while the trio of gins include disruptive paint strokes in blue (Waterloo No. 9), black (Waterloo Antique) and green (Waterloo Old Yaupon) over a delicate juniper stem wrapped in oak leaves.

“We’re thrilled to collaborate with Daniel Barnes and his team at Treaty Oak Distillingto build this portfolio of innovative and authentic whiskies and gin,” said Stephen Groth, President & CEO,Mahalo Spirits Group. “After evaluating hundreds of brands, Daniel and his team were clear standouts and a no-brainer to pursue a partnership with. We have a talented team with a proven track record of creating and building premium brands, along with the resources to take these handcrafted spirits to the next level.”

“Mahalo was the best strategic and cultural fit for both our team and brands,” said Daniel Barnes, Founder of Treaty Oak Distilling. “Beyond their industry expertise and first-rate resources, we instantly felt a genuine connection and a shared purpose.”

Previously, MSG was a founder of Angel’s Envybourbon, taking the super-premium brand from concept to creation to eventual acquisition by Bacardiin 2015. Using its Launchpadproprietary 360 brand development process as a disciplined approach to rapidly growing emerging brands, thecompany has also built Papa’s Pilarrum from an idea into a key player, which has achieved the largest percentage growth of the Top 10 ultra-premium rum category overthe past 52-week reporting period (Nielsen, April 2018). Now sold in 27 states, Papa’s Pilar opened a distillery and experience center last year in Key West, FL. Most recently, MSG partnered with Suerte, a premium 100% tahona-crushed agave tequila made in Jalisco, Mexico, to expand the brand’s presence into 22 states, which helped to triple its sales volume over the past few years.

MSG is always looking for the next great partner to add to its portfolio. For more information, please contact Kyle Groth at (607) 351.9784or kgroth@mahalospirits.com

About Mahalo Spirits Group

Mahalo Spirits Group is a full-service brand innovation company headquartered in Delray Beach, Florida. Mahalo specializes in incubating and/or accelerating handcrafted brands with deep and authentic stories. Mahalo has a broad array of targeted resources and expertise, ranging from a national route-to-market force to world-class creative and creation talent to a fully dedicated technology team, supported by a finance, supply chain and compliance team.  Existing partnerships include Papa’s Pilar Rum, Suerte Tequila and Treaty Oak Distilling.

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Treaty Oak Distilling Unveils Fresh New Look for its Waterloo Gin Portfolio Throughout the Great State of Texas

Treaty Oak Distilling Unveils Fresh New Look for its Waterloo Gin Portfolio Throughout the Great State of Texas

Treaty Oak Distilling Unveils Fresh New Look for its Waterloo Gin Portfolio Throughout the Great State of Texas

Dripping Springs, TX (July 2018) – Treaty Oak Distilling, the vanguard distillery, founded by Daniel Barnes in 2006, that has been at the leading-edge of the small spirits movement for over a decade, is proud to introduce a fresh new look for its Waterloo Gin portfolio. The trio of gins, which offer a modern take on the classic spirit,will first roll out in the brand’s home state of Texas, before launching in seven new U.S. markets.

With help from creative powerhouse Crispin Porter+Bogusky, the new bottles showcase a sleek new shape, with disruptive paint strokes in blue (Waterloo No. 9), black (Waterloo Antique) and green (Waterloo Old Yaupon) over a delicate juniper stem wrapped in oak leaves. The trio of gins are born of both science and experience, created in custom made pot and column stills with Treaty Oak’s proprietary distillation process. Comprised of distillers, sommeliers, botanists and architects, the crew draws inspiration from the past, but also the world around them. They meticulously select the best ingredients and adhere to stringent aging processes and distilling methods to ensure the highest-quality products. Each gin is distilled in Dripping Springs, using limestone-filtered Texas spring water.

“We strive to make spirits that purposefully break from convention in order to create something new, or even curious,” said Daniel Barnes, founder of Treaty Oak Distilling. “We’re proud to be the most awarded distillery in Texas. And while we’re best known for our whiskey, our gins will make you rethink everything you thought you knew about this spirit.”

Waterloo No. 9, the first gin to be introduced in the state of Texas, draws inspiration from a traditional dry gin by utilizing ingredients such as juniper, coriander, and anise. But, its perhaps best defined by its unique floral and citrus qualities, like ginger, grapefruit zest, lavender, the latter two of which are sourced from the Texas valley, thanks to a partnership with Dr. Mani Skaria, founder of U.S. Citrus, who developed a proprietary USDA certified micro-budding citrus propagation technique. The Waterloo name pays homage to the original name for the city of Austin. No. 9 refers to the ninth expression the team selected from among 100 recipes. A gin as big as Texas, No. 9 won the coveted “Gin Masters Award” in London from among more than 300 entries. It was also the primary ingredient in the “Town Lake Yacht Club” cocktail, which was named the 2018 official drink of Austin.

In a sea of clear gins, Waterloo Antique Gin stands out due to its dark color. The longest aged gin on the market, this expression is barreled on-site before aging under the Texas sun in first use American White Oak barrels for 24 months. Distilled with local botanicals and Texas spring water, it flaunts a sweet floral and vanilla nose, and then reveals dark, herbal flavor notes, presenting hints of nutmeg and leather, before a sweet-spicy cinnamon finish. Meant to be served neat and drink like a whiskey, Antique also offers an intriguing option to replace whiskey in any cocktail. 94 proof.

The newest addition to the gin portfolio is Waterloo Old Yaupon, a unique take on an Old Tom Gin, meaning an 18th century London Dry. Pale-yellow in appearance, this 90-proof gem features botanicals such as Yaupon Holly, Juniper, Kaffir Lime, Anise, which are then back-sweetened with Wildflower Honey.

Availability

Waterloo No. 9 ($24.99) and Waterloo Antique Gins ($29.99) are now availablein 750ml bottles at both on- and off-premise establishments in Texas. Waterloo Old Yaupon Gin ($24.99) can be found off-premise. Retail prices may vary by market. Later this year, the gins will roll out to seven additional U.S. markets, including California, Florida, Georgia, Illinois, Michigan, Tennessee and Virginia. For more information, please visit www.waterloogin.com

The Distillery

Located on a 28-acre ranch at 16604 Fitzhugh Road in Dripping Springs, Texas (approximately 25 miles from Austin), Treaty Oak is open to the public Thursday and Friday from 4-9pm, Saturday from 12-9pm, and Sunday from 12-6pm. The distillery offers tours on Saturdays from 1-6pm, which provides a behind the scenes look into the distilling process and history of Treaty Oak. Admission for a 30-minute tour is $15 and includes a spirit tasting and a rotating seasonal cocktail. Reserve your spot here: www.treatyoakdistilling.com/tours. Walk-ins are accepted (subject to availability). For private tours, call (512) 599-0335. The facility also houses Ghost Hill Restaurant, a full kitchen and bar featuring Texas-centric food and beverage; The Cocktail Lab, where science meets the art of cocktailing; Rick House Bar, which is also available to rent for special events; a visitor center; The Bottle Shop, where guests can purchase brand gear and limited-edition whiskey expressions only available at the distillery; and family-friendly entertainment, including live music, yard games and a kids play area.

About Treaty Oak Distilling

Treaty Oak Distilling is a collective of distillers, sommeliers, botanists and architects based in Dripping Springs, Texas who are in pursuit of making the best spirits. They look to film, music, cultural exchange and beyond to push and fuel a path forward. Inspired by the world around them, they have crafted an unbound lineup of spirits: Ghost Hill Texas Bourbon, Red Handed Bourbon, Red Handed Rye Whiskey, Waterloo No.9 Gin, Waterloo Antique Gin and Waterloo Old Yaupon Gin. Connect with Treaty Oak Distilling on Facebook and Instagram. Drink responsibly.

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